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This module offers you a theoretical and practical understanding of entrepreneurship and innovation in today’s contexts. It provides a broad picture of the importance of entrepreneurship and innovation within the economy, in different sectors – from private, public to third sectors, and in relation to a variety of organisations, from SMEs and family businesses to high growth companies. The module also offers an opportunity to investigate aspects of business building and development, including exploring concepts of the entrepreneurial mindset. You will get the opportunity to simulate a new venture creation using SimVenture software.

This module introduces you to the fundamentals of business theory and practice, including the diversity of internal and external contexts in which organisations operate. You will also learn about the key management functions of planning, leading, organising and controlling and various aspects of the business environment and operations. You’ll understand how key internal business functions are successfully integrated into organisations and how this in turn positions organisations for external success. In addition, you can expect to be onboarded in the areas of academic research, writing and referencing skills.

The module offers you an introduction to marketing theory; brought to life by illustrating its practical application. Contemporary challenges facing marketers – e.g.: e-marketing, ethics and globalisation will be given particular emphasis. This module establishes the foundational principles that you will apply in subsequent modules and as practitioners in your day-to-day work. This module encourages you to develop key skills in collaborative working, spoken and written communication skills and your ability to identify and evaluate quality sources of information to develop evidence-based solutions to practical marketing challenges.

This module aims to provide you with a comprehensive understanding of the role finance plays in the start and growth of new business ventures. You will be familiarised with different sources and uses of funds, learn to read and analyse key financial statements, and interpret key performance indicators for different types of businesses in different sectors. The module introduces you to the necessary knowledge and skills to support your decision-making from a financial perspective to ascertain the financial sustainability of a business venture.

This module will introduce you to the importance of developing a personal and corporate brand, as well as buying, selling and negotiations skills. You will get exposure to industry professionals and the support services available on campus. The assessment will relate to practical skills development such as creating a CV and a LinkedIn profile.

The scale of current social and environmental problems requires steady flows of new entrepreneurial and innovative solutions. This module aims to develop an understanding of a spectrum of ways for entrepreneurship and innovation to be a positive driver of social change and sustainable solutions. It also introduces you to concepts and debates in the field of social entrepreneurship from a theoretical and practical point of view. You will have the opportunity to explore and examine the taught material upon the experiences of real social entrepreneurs, as well as your own work creating an innovative solution to a real local social issue.

This module introduces how business research and analytics affects different business situations, utilising a variety of research skills. It equips you with the necessary tools and techniques to prepare a business research proposal, choose appropriate methods of data collection, and analyse and interpret the data for any business environment. It prepares you to analyse business problems and opportunities in general via a rigorous research process. 

The module provides a clear link between the development of relevant skills and employability through different perspectives, exploration of alternative solutions, critical evaluation and integration of theory and practice in a range of business contexts. The module achieves this through a controlled and collaborative consultancy project using real live businesses in the Leicester area. You will develop an understanding of strategic theory and methods required to support consultancy practice and test those theories through an in-depth collaboration with a company where you can apply previously acquired knowledge and skills, engage with ideas and solutions as a group, and develop relationships that are typical of strategic teamwork.

Entrepreneurship is largely considered to be a positive force, driving venture creation and economic growth. This module examines the key areas of entrepreneurship and the accepted norms, whilst critically questioning the importance within a business context. It explores the dominant assumptions of scholarship within the context entrepreneurship and critically examines the challenges faced by entrepreneurs in the world of business today.

This module introduces you to the theory and practice of corporate and business strategies and governance, for different types of organisations at different points in the business life cycle – from startups and MSMEs to SMEs and international businesses. In the early stages, you will be introduced to the concepts and tools necessary for critical strategic analysis. The module focuses on specific strategic issues and challenges that affect contemporary business operations. A strong focus will be placed on the management of change, organisational learning and strategy implementation. 

This module aims to provide an insight into the emergence of digital entrepreneurship, key concepts, business models and the resources needed to develop successful ventures. You will have the opportunity of immersing yourself in a new, exciting domain while also expected to be critically reflective about the challenges of the practices in the field.

This module will combine and build upon previous theories, practices and research, through a series of lectures and workshops. These will support you to identify a new business opportunity, and enable you to create a feasible and compelling solution for a new venture within a specific market. At the end of the module, you will pitch your new venture creation to a panel consisting of staff, experienced entrepreneurs and potential investors. 

This module provides an opportunity for you to undertake an independent study in an area of special interest within the broad areas of business, entrepreneurship and innovation. This module draws on the academic skills and practices you’ll have developed from your studies, including introductory business research skills. This opportunity for in-depth research can help prepare you for careers where such research skills are required and/or for subsequent postgraduate research study.